Case Study
IT'S A GAME CHANGER.
Case Study
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SEEK
How do we stand out in a category that has trained men to see haircuts as a commodity?
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REVEAL
Men prefer their chores, like haircuts, to be productive and pleasurable at the same time.
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BELIEVE
It’s A Game Changer, a campaign that gets men to see a Sport Clips experience as a 22-min vacation that lets them have it all.
